Tourism marketing
Development of a territory from a tourist perspective, its promotion at national and international levels, are elements in a marketing strategy that FarmTraveller develops alongside the customer to realize turnkey or modular projects.
The company have worked with product consortia, GAL – local action groups, mountain communities, provincial councils and training entities to develop learning, advisory and project activities that were in parallel with objectives and available resources, focusing on:
- Business networks in the tourism sector
- Sector operator training
- Organization of conferences for rural tourism
- Communication and marketing policies as part of programme implemented by public and private operators
